Category: Branding

CMS is short for Content Management System is a back-end function for users to update what they want to put onto their website. E.g. Update their promotions panel. Depending on the sophistication of the CMS, you may or may not want to hire a freelancer. But generally speaking it will probably save time and effort so if you do decide this way then be sure to bring in someone else who understands your target audience well. A good free WordPress theme review site like ThemeForest would give you an idea of how much work goes into designing one that suits your needs. The best kind: Get yourself some clients – no doubt there are always other places online where people can find help with those particular tasks including finding reviews…

Backlinks Explained Why does a small business need a backlink strategy? Because the quality of your backlinks demonstrates the kind of neighbourhood you hang out in. A whole load of spammy links tells a very different story from a moderate number of respected, high authority links that are declaring their trust in you. 4 Ways Small Businesses Can Build SEO Backlinks Every business will have different opportunities available for backlinks, based on the sector in which they operate. These 4 suggestions for growing your backlinks organically are designed to help you recognise what those opportunities are, and how you can use them strategically to grow your business. 1. Who are Your Influencers? Who would you like to be telling other people about you? If you’re a local baker you may…